Ben Tole
Communications Professional
425-443-3892
Email:
Date of Birth:
January 27th, 1989
Phone:
As a communications professional, I am excited to elevate your communications department to new heights!
With proven expertise in developing effective marketing strategies that boost business efficiency, I have been instrumental in managing all facets of communications and brand oversight. As a creative and analytical media professional, I bring a wealth of experience in marketing, content creation, editing, and digital/social media production. I have a solid track record of success in crafting and executing strategic communications plans for emerging brands, identifying new business opportunities, and recommending process improvements. Additionally, I am skilled at designing and executing direct email marketing campaigns and building comprehensive email databases.
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EXPERIENCE
2022 - Present
Yakima Valley College
Manages yvcc.edu website for the entire college while working with all departments to meet and exceed educational goals for the institution.
2018 - 2022
Trilogy at Redmond Ridge
Communications Manager
Drive optimal business performance by assisting all department heads in developing and implementing communication plans, encompassing restaurants, fitness centers, activities, events, and homeowners’ associations. Prepare all marketing newsletters, including creating content, implementing strategy, and organizing publication calendar to grow brand and build audience. Manage homeowners’ association and Private Club's website; containing 12 committees, 80 club pages, and all HOA/Club News. Improve operational efficiency by serving as IT liaison for all of company's technology.
2015 - 2018
Associate Web Producer
Wizards of the Coast
Ensured smooth running of events as well as published material on time by managing event producers' schedules, along with production of event web pages and articles. Maintained appropriate presentation of marketing and digital content on website by collaborating with all departments. Directed event's social media strategy to guarantee success of event and managed all event activities while serving as assistant event producer during International Magic. Provided exceptional support in maintaining numerous firm product web pages, including Dungeons and Dragons, Avalon Hill, and The Wizards of the Coast Retailer site.
2014 - 2015
Marketing Coordinator
Acumatica
Increased business productivity by producing marketing, sales, and web content for company via utilization of HubSpot and WordPress. Optimized data sharing and data security by overseeing huge company databases for current and prospective clients. Enhanced communication, accuracy, and timeliness by formulating regular analytic reports for senior staff members along with preparing lead-generating assignments.
EDUCATION
2007-2011
Bachelor of Arts: Public Relations Degree
Business Administration Minor
CENTRAL WASHINGTON UNIVERSITY
Ellensburg, WA -
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Areas of focus include: Writing, Social Media, Public Relations (Global and Corporate), Technology and Marketing.
SKILLS
Website Production
Microsoft Office
Written & Verbal Communications
Adobe
Website Management
Social Media
Content Creation
Analytics & Analysis
EXPERTISE
Website Management (CMS)
I have over ten years of experience managing company and personal websites on multiple platforms, including Word Press, Drupal, Wix, and other proprietary platforms.
Email/Newsletter Marketing
I have managed Email Marketing and Newsletter creation for multiple companies, including the design of the publication calendar and the analytical reporting of their performances.
Content Creation
My Content Creation experience includes copywriting and presentation design, with some photo and video editing, as well as social media.